Branding

A brand is a name, sign, symbol, slogan or anything that is used to identify and distinguish a specific product, service or business. (Wikipedia)

Branding is used in businesses and organizations of all sizes and types. Some companies allocate a large sum of money just for the branding purposes.
Why is it important? Because Branding separate one from their competitors.
When we (consumers) think of certain product, we will unconsciously associate it with certain brand and preference will  be definitely given to the brand.
Since branding is so important, I try to search for good businesses with good branding selling at fair price. From the below list of winners in Putra Brand Awards 2010, do we able to find it?

                                             Source: AAAA website

For full list, you can visit,
Putra Brand Awards 2010